ESP 100 - Introduction to eSports Management

This course introduces students to the business model framework of the eSports industry. The course also examines the essential foundation of how to create value via solving problems and fulfilling consumers’ wants and needs in the industry. The course assumes rapid cycles of industry shock and disruption and as such, particular attention will be paid to the unique operational challenges faced by managers and other individuals in the industry, depending on their roles and functions in the organization.
3 lecture hours per week
3 credit hours